Smell Dating is a dating service that matches you based on scent alone. The project was a collaboration with Tega Brain and Useless Press.
How it works (from the website):
- We send you a t-shirt
- You wear the shirt for three days and three nights without deodorant.
- You return the shirt to us in a prepaid envelope.
- We send you swatches of t-shirts worn by a selection of other individuals.
- You smell the samples and tell us who you like.
- If someone whose smell you like likes the smell of you too, we’ll facilitate an exchange of contact information.
- The rest is up to you.